A blog by fashion, gift and lifestyle copywriter, creating concepts and content for award winning mail order, e-commerce and multi channel retailers. Pop in and share great marketing ideas on and off line, tell us about your favourite new content, SEO, blogs, podcasts, social networking and we'll tell you about ours.
Wednesday, 19 March 2008
A Thousand Words
The great thing about creatives is that we have skills that can be swapped. It's how art directors and copywriters have worked for years. Write me this and I'll sketch you that.
In fact it's how I've secured a few nice canvases in recent years by bartering creative skills with designers and artists. In the case of this stunning Autumn Leaves oil painting, I traded gig tickets rather than writing, but I wanted to blog it because of its beauty.
I want to remind us all that when you employ the services of a truly good graphic designer, or a commercial writer, you're tapping into an incredible talent and depth of creative vision. Plus a way of thinking that rarely gets noticed in today's web fueled digital marketplace.
Come on. Ask more. Give more. And recognise talent.
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