A blog by fashion, gift and lifestyle copywriter, creating concepts and content for award winning mail order, e-commerce and multi channel retailers. Pop in and share great marketing ideas on and off line, tell us about your favourite new content, SEO, blogs, podcasts, social networking and we'll tell you about ours.
Tuesday, 18 December 2007
Fairytale of fine language
How crazy that Radio 1 has banned some of the lyrics of the fabulous ballad Fairytale of New York. As a copywriter I love (and always have loved) the power and energy of song lyrics. This ballad has such beauty and pathos and its earthy language plays a huge part. There's nothing like belting out a bit of Kirsty and Shane on Christmas Day after a few glasses of fizz, don't you think? I'm not advocating bad language, it's just that powerful words sung with passion lift the spirits. It all began for me by writing out The Jam lyrics in my rough book in Mrs Smith’s Maths class. This was so that me and my best friend Jackie could seamlessly impress the mods and scooter boys at youth club on a Friday night. Almost 25 years later (how scary) it's the Arctic Monkeys who move me most with their cute and clever wordsmithery. I love their witty urban poetry and gritty story telling. Or is it that their portrait of growing up in Sheffield in the ‘00’s transports me to the Middlesbrough of my youth? OK, the rough book's been replaced by the iPod but seeing them live made me feel 15 again!
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment